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Fat Bottom Tails Make the Complex World Go Round

This is an attempt at understanding R0 (reproductive number) as more than a numbing number. View these notes as less definitive.  In his (2014) paper Risking It All: Why are public health authorities not concerned about Ebola in the US?, Yaneer Bar-Yam writes about why R0 isn’t an even distribution. One April report noted the coronavirus […]

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Nearby Solutions

Solutions to your problems may not be under your nose but they’re probably not further than next door, next block tops.  Creative ideas work for two reasons, neither of which is inherent creativeness. There’s an untapped JTBD. Consumers have a latent need. Current solutions are ‘fine’. There’s limited competition for a new product. But the […]

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Button Skills

My daughter made this. The button popped off my pants. Not due to quarantine snacking so much as use. These shorts are so old that the faded parts are a different hue from the non-faded portions. I found the button separated from the shorts in the bottom of our washing machine. I put both aside […]

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A Need to Know Basis

I was reading a journal article. Well, actually I was skimming it. I now skim articles because there is a lot I don’t need to know. I only know this because Tyler Cowen told me so. When Cowen was asked how he can read so much he said something like, read for forty years. The […]

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Hand Washing Update

We looked at hand washing design research because conditions matter. People are influenced by their environment, often more than they realize. In that first post we highlighted to: Turn off the water, to feel less rushed. Make bosses (attending physicians) clean their hands. Use incentives to reward (or penalize). Put the hand-cleaning area adjacent to the […]

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What is an accident?

The way we frame things matters. People are relative thinkers: more, a lot, and sorta—only matter when we ask, compared to what? One framing is words. Vegetables, innovations, saving and investing, solitary confinement, and designated driver all affect our actions. This idea was brought up in a NYT piece on Avalanche School: “As we packed […]

Support

A way to say ‘thank you’ as well as ‘keep going’. Thank you, to the many supporters that keep this blog going, experimenting, and ad-free-free-content.

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Does Netflix compete with sleep?

Does Netflix Compete with Sleep? Netflix added fifteen-million subscribers in March, double their expectations. This makes sense. Most people watch Netflix on a television. Most people search for Netflix around November and December of each year. December search spikes as well as the March 2020 one. In 2018, the Netflix annual report noted, “We compete with (and […]

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Marketing Mistakes: Selling Photos

The Void virtual reality experiences are one of the most unique things I’ve ever done. The fifteen-or-so-minutes of virtual reality complete with sensations of heat, vibration, and smell are well worth the price. Orlando has a location at Disney Springs and my oldest daughter and I have done the Star Wars experience (twice) as well […]

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The Art of Decentralized Command

“Our whole business is based on giving our artists and designers complete freedom to invent without limits.” Bernard Arnault (HBR) For a long time, we advocated for a decentralized command. It just made sense that as Ray Kroc wrote, the person closest to the problem should solve the problem. But reading Good Strategy, Bad Strategy […]