How Will You Measure Your Life? by Clayton Christensen and How To Change by Katy Milkman are different books with the common theme of goal alignment.
Do short-term choices, options, and incentives align with long-term aims, hopes, and dreams?
Christensen writes in business terms, specifically innovation. Disruption theory notes that when incumbents serve their best customers they miss new opportunities. It’s a dilemma because the opportunities have worse short-term outcomes than “business as usual” – but possible long-term rewards.
Milkman writes in psychological terms. “Doing the right thing,” Katy conveys, “is often unsatisfying in the short-term.” Instead, bundle working out with watching Netflix. Get Starbucks at the airport. Do your taxes and then go out to eat.
Easy choices, hard life. Hard choices, easy life.
These books exist for a reason: We are myopic!
But with reflection, intention, and design goals align.
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